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discountability是什么意思，discountability翻译
“Discountability” refers to the ability of a product or service to be sold at a discounted price. In today's competitive market, discountability has become an important factor for consumers when making purchasing decisions. This article will discuss the impact of discountability on consumer behavior and the strategies that businesses can use to take advantage of this trend.
Discountability has a significant impact on consumer behavior. When consumers see a product or service being offered at a discounted price, they are more likely to make a purchase. This is because discounts create a sense of urgency and excitement, as consumers feel that they are getting a good deal. As a result, businesses that offer discounts are able to attract more customers and increase their sales.
However, discountability also has its drawbacks. When consumers become too reliant on discounts, they may start to expect them and be unwilling to pay the full price. This can lead to a decrease in the perceived value of the product or service, and ultimately, lower profit margins for businesses. Additionally, offering discounts too frequently can create a sense of urgency among consumers, leading them to delay their purchases in anticipation of further discounts.
To take advantage of discountability without its drawbacks, businesses should adopt strategic approaches. One approach is to offer discounts selectively and occasionally. By doing so, businesses can create a sense of exclusivity and urgency, encouraging consumers to make a purchase. For example, a clothing store might offer a limited